"Filoscozia attitude" is the claim for the new Filoscozia® campaign


Filoscozia® has been rebranded with a more glamour and lively look. A pattern for knitwear, sweaters, T-shirts, scarves, trousers, crop tops, but also footwear and fashion accessories, home-design, sportswear and co-branding ... get ready to be sorrounded by the red and flowing icon of logomania "FILOSCOZIA the original". Logomania which is expressed for Filoscozia® with the creation of new patterns inspired by the Filoscozia® logo.

The historic cotton brand, which since 1982 has distinguished the quality Italian and European underwear, is permeating the fashion world at 360° - thanks to the new yarn collections, proposed in a wide array of thread counts and colors.
The active partnerships with world-renowned brands, but mostly with new emerging fashion designers and fashion universities, have made Filoscozia® a must in the field of textile innovation and research. In the last months, “FILOSCOZIA ATTITUTE” garments and items have been designed, mainly to express the features of these extraordinary yarn - characterized by lively and shiny colors, brightness, strength, durability, smoothness to the touch, comfort and versatility.

In order to communicate the unique characteristics of this yarn and the high quality standards applied to its processing to a broader and more diversified audience, we have created a new advertising page and renewed our website to express all the originality and dynamism distinguishing Filoscozia®. With its Instagram account Filoscozia® can communicate with its followers and everyone interested in the exclusive Made in Italy quality.