Immagine della prima campagna pubblicitaria "Filoscozia"® (1983)

Image from the first
Filoscozia® advertising campaign
(1983)

About us"CENTRO PROMOZIONE FILOSCOZIA"® (Mercerized Cotton Yarn Promotions Centre), founded in 1982, was set up by a group of Italian major textile companies which operate in the mercerized cotton yarn production sector, covering a large quota of the Italian market for this product. "Filoscozia"® mercerized cotton yarn is defined as being the yarn produced uniquely from Egyptian cotton or cotton with the same characteristics, combed, twisted, singed, mercerized into hanks, dyed and with a count not less than Ne 50/2.

"CENTRO PROMOZIONE FILOSCOZIA"® (Mercerized Cotton Yarn Promotions Centre), which operates on a non-profit basis, intends, in brief, to:

Develop an information network for the public and the sales points.
Diffuse a seal of quality by labelling garments of clothing made of Filoscozia"® mercerized cotton yarn.
Promote technological research activity aimed at improving knowledge about the product and the various uses it can be put to.
Carry out a supervision program to safeguard the quality of the product.

The first of these targets, at least in terms of time, is to inform all users up to the final consumer about the characteristics of this valuable yarn, how it is created, what special processes it undergoes and with what special care it must be treated if all of its entire potential quality is to be expressed in the final manufactured garment.

To this purpose the Centre has created and registered a numbered trade mark which is applied on garments manufactured using the "Filoscozia"® cotton yarn produced by the associated companies (spinners). In this way consumers can get used to associating the Centre’s trade mark with products of a superior and guaranteed quality.

The research activities will mainly be directed towards exalting the properties of hygiene, comfort and durability which in "Filoscozia"® mercerized cotton yarn garments derive from the exceptional quality of the yarn, so as to make the image of a "prestigious product" coincide better to that of a product which is "irreplaceable" due to its unique characteristics.

The final course of action, the supervision, will be aimed at safeguarding the correct utilisation of the registered quality mark "Centro Promozione Filoscozia"® and at the same time at safeguarding the results obtained by achieving the preceding objectives.

 

"CENTRO PROMOZIONE FILOSCOZIA"® Questo č il marchio!

"CENTRO PROMOZIONE FILOSCOZIA"®
This is the mark!

CENTRO PROMOZIONE FILOSCOZIA ®

MEMBERS





http://www.newcocot.it

 

IN THE NAME OF TRUTH


It is easy enough to talk about ;Cotton Lisle, but do we really know what the term means?
True cotton lisle ;Filoscozia® is guaranteed by the registered CENTRO PROMOZIONE FILOSCOZIA®" mark of quality and features all the following characteristics:

 

Filoscozia®
IS THE MOST LUXURIOUS COTTON YARN, obtained exclusively from the finest qualities of long-staple cotton, such as the Egyptian variety;

Filoscozia®
IS COMBED: to eliminate the shorter, weaker fibers;

Filoscozia®
IS TWISTED AND DOUBLED: in other words, made up of two identical quality strands. The twisting operation more than doubles the yarn’s original strength;

Filoscozia®
IS GASSED: that is, run across a gas flame to burn off any protruding fibers to achieve maximum smoothness and sheen;

Filoscozia®
IS SKEIN MERCERIZED: that is, immersed in a special bath with the fibers perfectly wound and under tension. Mercerized fibers absorb more perspiration than any other fiber and dry readily, feeling pleasant and cool against the skin.

arrred.gif (134 byte) Only garments made with fibers featuring all the characteristics enumerated above, with a fine count (at least Ne 50/2) and produced by Center member firms, may obtain the numbered tag with the chalcographed mark "CENTRO PROMOZIONE FILOSCOZIA®", guaranteeing quality, beauty, long wear and hygiene, right next to the skin.

"CENTRO PROMOZIONE FILOSCOZIA®"
the sign of quality, registered and guaranteed.


CENTRO PROMOZIONE FILOSCOZIA -
Via Cicognara, 6 - 20129 Milano - Italy - Tel. ++39.2.70107048 - Fax ++39.2.70106955
info@filoscozia.it

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Data utimo aggiornamento: 03/11/08